Ticketing Platform

Momentix

A modern event-ticketing marketplace for concerts, sports, and theater — plus a mobile app and ambassador program.

Role: Product & UI/UX Design
Platform: Web + Mobile
Industry: Events / Ticketing
Scope: 27 screens

Interactive prototype — click to try it

Momentix is a consumer ticketing marketplace spanning concerts, sports, and theater. I designed the full experience — discovery, checkout, and ticket management on web and mobile — plus an ambassador program that turns fans into a growth channel.

01The Fan

Discovery across every genre.

Fans arrive wanting different things — a concert, an NFL game, a night at the theater. The browsing experience unifies all three verticals under one navigation while keeping each genre's context, so finding an event never feels like using three different sites.

Key jobs: Browse, Search, Save
Differentiator: Multi-vertical marketplace

Unified Verticals

Concerts, Sports, Theater, and league-specific views like NFL share one consistent layout and filtering model, so the habits a fan builds in one genre carry straight to the next.

Event Pages

Each event page leads with the information that drives a ticket decision — date, venue, seating, and price — structured the same way across every category.

Search & Favorites

A prominent search with clear results and a Favorites list let fans track events they're weighing and return to them without starting the hunt over.

Curated Homepage

The homepage merchandises featured and trending events across verticals, giving undecided visitors a reason to explore instead of a blank search box.

02Checkout

From cart to confirmed.

The stretch between picking a seat and holding a ticket is where marketplaces lose people. Momentix keeps it short and reassuring — a clear cart, an unambiguous confirmation, and a ticket that's easy to find later.

Key jobs: Cart, Pay, Access
Differentiator: Low-friction checkout

Transparent Cart

The cart shows exactly what's being bought — event, seats, fees, and total — before payment, removing the surprise costs that drive abandonment.

Clear Confirmation

A dedicated Thank You page confirms the purchase and sets expectations for what happens next, so buyers never wonder whether the order went through.

Digital Tickets

A My Ticket view keeps purchased tickets in one accessible place, replacing buried email attachments with a reliable home for entry passes.

Account & Support

My Account, Live Chat, and Help & Support are woven into the flow so a question at checkout doesn't turn into a lost sale.

03Ambassador

A referral growth loop.

Beyond direct sales, Momentix grows through ambassadors — fans who promote events and earn for it. That required its own funnel and tooling: a program pitch, a simple sign-up, a performance dashboard, and admin management behind it.

Key jobs: Recruit, Track, Manage
Differentiator: Built-in growth channel

Program Landing

An Ambassador Program page makes the value proposition and earnings clear up front, qualifying interested fans before they commit to signing up.

Streamlined Sign-Up

A focused Ambassador Sign-Up keeps onboarding short, converting interest into active ambassadors without a heavyweight application.

Ambassador Dashboard

A user dashboard shows ambassadors their referrals and performance, giving them the feedback loop that keeps them promoting.

Admin Management

An Ambassador Management view lets the team review, approve, and oversee ambassadors, keeping the program healthy as it scales.

Security

Tickets secured on the blockchain.

Every Momentix ticket lives on a blockchain, which makes counterfeiting and fraud effectively impossible. From purchase to entry, ownership is cryptographically verified — so fans know their ticket is real and organizers know every seat is accounted for.

Immutable Ticket Ledger

Each ticket is minted as a unique, tamper-proof token on the blockchain. Once issued, its record can't be altered or duplicated, eliminating counterfeit and duplicate tickets.

Cryptographic Ownership

Every purchase, resale, or transfer is signed and recorded on-chain, so the person holding a ticket can always be verified as its rightful owner at the door.

Smart-Contract Transfers

Resales and transfers run through smart contracts that enforce the rules automatically — price caps and transfer windows — curbing scalping and off-platform fraud.

Verifiable Provenance

A complete, auditable history follows every ticket from mint to redemption, giving organizers a transparent record and fans confidence in what they're buying.

Process

I approached Momentix as three overlapping jobs — help fans find events, get them through checkout, and turn the happiest of them into promoters. Each screen was designed to shrink the friction between wanting a ticket and having one, on whichever device a fan showed up with.